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B2B marketing & sales support tailored to your stage of growth.
Combining strategy and execution to deliver a roadmap you can rely on.
Services
With nearly two decades of experience, I provide senior level, expertise accross the sales and marketing mix - all with the mirrored objective of driving tangible growth.
Below is a sample of how I can support your business.
Every project is designed around you, your needs and your stage of growth, to deliver the right mix of strategy, execution, and measurable growth to achieve your business development objectives and a roadmap you can rely on.
Outsource B2B Sales & Marketing Support
As an extension of your business, I provide, senior level, flexible support where you business needs to most.
Expect practical planning, transparent reporting, and activity designed to drive tangible outcomes.
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Inbound and outbound marketing
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Marketing audits (competitor, gap analysis, quick wins, and roadmap)
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Strategy development, KPI's and objectives
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Target audience and buyer persona research
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Event marketing (webinars, panels, and trade shows)
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Paid and organic social media campaigns
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Lead generation and pipeline development
Sales Enablement Support & Marketing Operations
Sales enablement is the art (and science) of creating a unified approach across sales and marketing to achieving growth and sales objectives.
It can cover the structure behind the sales engine: the systems, processes, and insights that allow your teams to sell smarter, faster, and more effectively.
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Sales optimisation
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Journey mapping
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Objective setting and KPI frameworks
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CRM optimisation, sequencing and automation (HubSpot, Zoho, Freshworks, etc.)
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Content (sales decks, one-pagers, battlecards, case studies)
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Lead generation and pipeline development
Campaign Management
Campaign management should be overwhelming. Once objectives are set, I’ll manage everything from content creation to ad spend, tracking performance and optimising for the best results.
You'll get a clear view of what working across your selected channels, what's not and why - giving you clarity and confidence in your marketing efforts.
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Multi-channel campaign strategy and optimisation
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Paid and organic LinkedIn campaigns
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Copywriting for ads, landing pages, and nurture sequences
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Email campaign execution and automation
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Event marketing and management (webinars, panels, trade shows & conferences)
Event Management & Trade Show Support
Live events is where you see your plans come to life and one of the most effective channels for building meaningful engagements directly with your prospects. (we are human afterall).
I work with organisations to design, deliver and properly capitalise on events and trade shows, ensuring they create commercial momentum, not just short-term visibility.
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Audience, exhibitor and sponsorship recruitment (the right people, for the right reasons)
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End-to-end event planning and logistical management
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Speaker liaison, briefing and content coordination
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On-site event execution, in-market presentationand stakeholder engagement
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Structured post-event follow-up, lead qualification and sales conversion (it's why we do events afterall).
International Trade & UK Market Entry
Expanding into new markets is complex. It requires understanding of how buyers think, what drives demand, and how to build local relevance fast.
I help businesses navigate UK market entry with a grounded approach that balances strategy with hands-on delivery, designed to establish your presence and accelerate traction.
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UK market entry strategy and execution
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In-market representation and local partner support
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Market research and feasibility studies
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Channel strategy and partner identification (distributors, resellers, referral networks)
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Trade event planning and representation
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Localised marketing collateral and content adaptation
